Paid Search Advertising

(Google Ads + Bing Ads)

Drive buying customers and fresh leads to your site using paid ads at the lowest possible cost.

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What Is Paid Search Advertising?

Paid search advertising, also called pay-per-click (PPC), is the fastest method out there to reach customers actively searching for your products or services. These target clients have already decided to take action—all they need to find is the right business. That’s where your ad comes in.

Running paid ads generates a ton of data about your audience. You can easily analyze this new information to improve your targeting and message, creating even more future sales. It’s a win-win situation!

Which Search Engines Do We Advertise On?

These platforms have millions of users searching for offerings daily, giving you a wide reach and a large potential customer base.

Search & Display Ads

Google and Bing

Social Ads

LinkedIn, Facebook, Instagram

Video Ads

YouTube

What Makes Our PPC Services Different?

Our paid search advertising isn’t like any other. Here’s why:

We Start with a Low Budget

We start with the lowest budget and ramp up over time to establish what works. By minimizing initial spending, you’ll establish ROI and build on your success.

We Utilize Your Entire Budget

78% of paid search advertising budgets are wasted due to lack of knowledge or neglect. Our experts will maximize every penny of your investment.

We Give You Full Control

Other agencies don’t tell you how much they’re allocating to actual ad spend and how much they’re putting in their pocket. With us, you’ll pay the search engine directly—and retain full control over your budget.

We Consistently Optimize Your Account

Just 10% of PPC campaigns receive regular optimization. Our team is committed to consistently optimizing your account with monthly check-ins to give you the latest progress.

We Offer Full Transparency

We give you a real-time dashboard for complete visibility on performance and ad spending.

We Regularly Update You With Changes

If our strategy significantly changes, we don’t wait until our monthly check-in to update you—we’ll contact you right away so you’re in the loop.

We’re Experienced In Competitive Industries

We’re used to working with highly competitive companies that bid on the most expensive keywords. We know how to make your budget stretch further and attract more customers.

We Have Expert Industry Knowledge

We know what works and what doesn’t in each industry. You can use our keyword database instead of spending money on keyword tools and hoping for the best.

What Do Paid Ads Look Like?

Ready to see what all the buzz is about? Below are visual examples of paid ads that have really turned the click-through-rate party up a notch.

Our Process

So how does paid search advertising with Lemonade Stand work? Here’s a sneak peek into our process:

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01. Market and Keyword Research

We work to understand your products and services as well as your target customer. We find the keywords and questions they use in search so that YOU can be the one that meets their needs.

02. Ad Copy Creation

We develop ad copy that encourages potential customers to engage with your ads rather than a competitor’s.

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Lemonade Stand Icon

03. Landing Page Design

If you don’t have a website or need a little help, we design user-friendly landing pages for your ads so that when someone clicks your ad they are more likely to take action whether that means contacting your business via phone or email, scheduling an appointment, or purchasing your product.

04. We Start Small, Then Scale Up

You tell us how much money you’d like to spend on ads every month. We start with the least amount of that budget possible to make sure our cost per conversion makes sense for your business. Once we’re happy, we can scale it up.

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Lemonade Stand Icon

05. Continuous Optimization

We closely monitor your ads and make continuous data-driven optimizations: adding negative keywords, pausing underperforming keywords, making bidding adjustments, and much more. All this is to ensure you’re getting the most results for the least amount of money possible.

How Can You Make Your PPC Even More Competitive?

But wait, there’s more! Alongside our expert paid search advertising, we offer a host of other marketing services to upgrade your campaign.

Build Your Marketing Campaign


Social & Video Ads

Our team can take your paid search advertising one step further by creating social media and video ads. This allows you to reach an exponential amount of potential customers on different platforms, increasing brand visibility and driving more conversions.


Organic SEO

Paid solutions net fast results, but organic SEO is what sets your site up for long-term success. We offer SEO services to help improve your website’s search ranking and drive free, qualified traffic to your site.


Content Marketing

Don’t just advertise your products or services—give your clients meaningful, specialized content. Our team can create engaging and valuable content that resonates with your target audience, driving more conversions and positioning your brand as an industry leader.

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Get a Quote (951) 900-4925